HELP - Anyone read Italian? Ferragamo bag PICS ADDED

I'm listing this now, but I cannot make out the word that starts with F........ before the number 5. I've enlarged so you can see better, but it's not much help as it makes the letters bleed a little more. Would anyone know what this might say?

 
Firenze - it means Florence in Italian. With the bleeding of the print on the tag, I'd be concerned this is a fake. Can we see the whole bag?
 
Serves me right for not researching - my head musta been in the clouds, it just didn't dawn on me it would be a fake. But after a bit of research it looks like it is a fake - only one bag has a similar tag and it does not match the quality etc. of the other authentic bags (or least very high end looking bags) GRRRRRRR.
 
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