Help required dating dress and label - Devonshire Lady

[meganekelly129]

I purchased this dress in a charity shop in Leeds, United Kingdom. I looked up the name of the manufacturer and found items of theirs from the 60s and 70s, however these items all had an updated label design. The only identical label I could find was on this site and was from a 1940s cocktail dress.
Any help dating it would be much appreciated and I have attached images below.

Thank you.

Megan.

Label:

Front (in different lighting):

Back:

 

[bycinbyhand]

Looks early 70s to me... maybe late 60s.

 

[poppysvintageclothing]

It looks early 70s to me.