J Leonard Paris Dress

[Andrea Murphy]

Hello,
This is my first post and I'm sorry to ask for help so soon.....

I have found a really nice colourful maxi dress with a J Leonard label and also a serial number.

I have looked at the labels in the label identification area for Leonard Paris Dresses but the label isn't like any of these.

Is this a completely different brand? I've have done lots of interment searches and can't find a similar label for my dress.

I ave included an image of the label and the print which I can't find any signatures on.

Any help or advice would be very much appreciated.

Thank you :0)

 

[Andrea Murphy]

Here is a little picture of the print.

Any advice would be very much appreciated.

Thanks

Andrea :0)

 

[cactusandcattails]

I dont think this is the same as "Leonard Fashion"

Here is the trademark data

http://www.trademarks411.com/marks/73383566-j-leonard-et-cie-ameublement-paris

It appears that J. Leonard is the fabric designer, but it may be the same Jacques Leonard of Leonard Fashions? By the info I am assuming it is from the 80s. Could you post a photo of the entire dress?

EDIT: I take back the 80s estimate after looking into the trademark documents a bit more. We would need to see the dress but it certainly could be earlier. The label font looks 70s...ish

I don't know if this document search will time out so not sure you will be able to see it

http://tsdr.uspto.gov/#caseNumber=1220952&caseType=US_REGISTRATION_NO&searchType=statusSearch

But here is the relevant part under goods and services

Note:The following symbols indicate that the registrant/owner has amended the goods/services:

• Brackets [..] indicate deleted goods/services;
• Double parenthesis ((..)) identify any goods/services not claimed in a Section 15 affidavit of
• Asterisks *..* identify additional (new) wording in the goods/services.

For:​

Textile Fabrics for Making Articles of Clothing

International Class(es):​

024 - Primary Class

U.S Class(es):​

042

Class Status:​

SECTION 8 - CANCELLED

Basis:​

1(a)

First Use:​

1953

Use in Commerce:​

Dec. 1953

 

[lkranieri]

Thanks to the link that Melanie posted, you can find ads, etc for J. LEONARD in some of the online French fashion magazines. I don't read French, but there doesn't seem to be a lot of background information on the company. The results of the search for J. Leonard are on the right and you can scroll down, then click on the images to see the references to J. Leonard.

The magazine covers on the right are not the hits, but beneath them are the pages in that magazine that refer to J. Leonard.

 

[Andrea Murphy]

Thank you, I thought this dress due to the style, print and label is more a 70's dress.

Im confused, has anyone ever come across a dress with this label in before?

Thanks

 

[lkranieri]

HERE is a 1973 ad for a maxi dress from J. Leonard et Cie...from the same site Melanie gave us.

{EDITED: I thought the link took you right to the page. Instead, scroll down on the right until you get to the top right double page under magazine #598 of 1973.}

 

[lkranieri]

...and if you click on the right-side double-page hit for L'Officiel de la Moden #557 of 1968 (same link as above) you will see, on the left half of that double page, an entry for Jacques Leonard et Cie, so I guess that is the J. in J. Leonard.

 

[thespectrum]

From the blog of Couture Allure, a VFG member:
http://coutureallure.blogspot.com/2010/07/prints-of-leonard-fashion.html

From our label resource:
http://vintagefashionguild.org/label-resource/leonard/

 

[lkranieri]

...and we come right back to the VFG. Scroll down THIS VFG-member's blog page to The Prints of Leonard Fashion.

Also, the same address in the three images I combined below here confirms that Leonard et Cie is Jacques Leonard.

 

[lkranieri]

Oops. Cross posted with MS.

 

[Andrea Murphy]

Thank you all.

I can't see the magazine 598 of 1973 as the link is showing me a blank page and I'm not very technical so I can't work out what I'm doing wrong.

I'm still a little confused as thespectrum has referred me to the label resource but my label isn't on there.

Do you all think, in our experience that this is a genuine Leonard Fashion dress?

Thanks again for all your help its very much appreciated in unravelling this maxi dress mystery!!

 

[lkranieri]

I can't see the magazine 598 of 1973 as the link is showing me a blank page and I'm not very technical so I can't work out what I'm doing wrong.

I tested the link after I posted it and it took me to the page of search results, but I just checked it again and I am not seeing them either. Perhaps the site resets them, or something? Anyway, here is a little bit of the page with the 1973 long dress:

I'm still a little confused as thespectrum has referred me to the label resource but my label isn't on there...Do you all think, in our experience that this is a genuine Leonard Fashion dress?

If you put together the information in the VFG label resource about Leonard, Couture Allure's blog, and the "J. Leonard et Cie," "Leonard et Cie," and "Jacques Leonard" in my image above, I think you can see that it is all the same.

 

[thespectrum]

This is a label we don't have in our resource & we probably should have it. You would be credited with it. I can have someone grab it from this thread.

 

[Andrea Murphy]

That would be great if it was placed in the label resource due to my find!!

Thank you

 

[Midge]

To me it seems that as J. Léonard it seems they sold just fabric, because this resource turns up a lot of outfits made by other designers made from fabric of the Leonard company, and as Leonard Fashion, they sold actual garments.

Karin