Question about this Italian Alligator Purse

Fishstique

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VTG CASTELLARI ALLIGATOR LEATHER PURSE CLUTCH ITALY NWT

Purse has original tag of a price of 1700.00... why so much?
Anyway I only paid a quarter for it at the Goodwill Buy The Pound... so I decided to start it at 25 bucks.

I put in the auction the original price tag - but Im kinda stumped why it was so pricey back in its day. Its a nice purse, but... almost 2 g's?

Anyone have a clue?
 
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