Adelaar Clothing | Do you know anything about it?

shutterspeed

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Hi there. I'm wondering if anyone know's anything about the background of the Adelaar clothing label? I've seen items dated 50s to 70s so far, and guessing it comes from Holland, but would love any further information anyone may have? :)
Thanks!
 
I have seen blouses and suits with this label. I also have several pieces with this label. The company also had a line called Adelaar’s Aristocrat. Adelaar is listed under the U.S trademark and first use began in 1939. They made women's wear from dresses to blouses. The New York based company canceled the trademark in 2002.
 
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This is an early 60's suit I have from Adelaar.
 
I have a lot of familiarity with Adelaar. My uncles were the jobbers that made most of the blouses that were sold in the US. One shop was in Brooklyn. The second was on Long Island. They started making them right after WWII. The height was in the 1950's and 1960's. At that time I would venture that my uncles employed about 150 people, mostly first generation and immigrant Italian-American women. They were producing thousands of dozens a month. The blouses were very high quality material--silks, cottons, some linens (although they really didn't like working with linen). They had a lot of style and wore very well. In fact, my aunt (my uncles' youngest sister) passed away last year. Cleaning out her closet we discovered a number of Adelaar blouses including some that never came out of the box. They looked and felt brand new.

When a new run of blouses came in my uncles would sit down with Manny Adelaar and "make prices"--negotiate the wholesale cost of putting the blouses together. They had a great relationship with the Adelaar's. There were no contracts. Everything was done on a handshake and an invoice. Adelaar would then ship the material, the buttons and the thread. Then the cutters would use the patterns and make all the sizes. Eventually some of the blouses were coming pre-cut. Toward the late 1970's there were several trends occurring: women weren't wearing those style blouses as much (didn't quite fit the Woodstock generation profile); Adelaar was moving more into man-made material; US production costs were rising; and overseas competition was able to shave significant costs. The cost differential was too much for Adelaar to ignore so they had to move production overseas. One of my uncles passed away in 1979. The other one closed the second shop in about 1986. During the mid-70's on Saturdays my cousins and I would occasionally help out as sweepers, packers, etc.

The reason I ended up on this blog is that I just came across some Christmas Party pictures from the Brooklyn shop that was in my mother's boxes. My cousins and I had gotten together to talk about the old days, and I brought out the old pictures. We had some great laughs and a few tears. I can remember a number of family parties where most of the women were wearing Adelaar blouses
 
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Hi all! Thanks so much for all this wonderful information! I just acquired this Adelaar blouse from a former vintage dealer in the Bay Area and was looking for some info. Love the history! So exciting!
 
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